20 Sep 2023
Unifi And Multimedia University Own The Night; Deliver Engaging Student Experiences Powered By UNI5G
Kuala Lumpur, 20 September 2023 - Unifi, through its Unifi Mobile arm recently held its Uni5G Own The Night Live Unstoppable campaign to showcase the power of 5G for the students and staff of Multimedia University (MMU).
Organised over three fun-filled days, the event showcased 5G’s capabilities with activities such as a Mobile Legends e-sports competition and the nation’s first on-campus Silent Music Festival. The Silent Music Festival included homegrown talents such as DJ Bad Habits, Luqman Podolski, and Midnight Fusic among others. The event was also filled with other engaging and exciting activities such as a glow in the dark mural painting, bazaars, and night photography workshops.
Jasmine Lee, Executive Vice President, Unifi Mobile said, “We’re pleased to collaborate with sister brand MMU to bring this event to their students and staff. Through this campaign, we aim to showcase how 5G can improve their experiences across social interactions, lifestyle and creative passions, and even their side gigs, enabling them to tap into more possibilities driven by high speed 5G connectivity.
“As we transform towards becoming a human-centred TechCo, with Unifi Mobile’s 4G offerings reaching 95% population as well as the recent accolade by *Ookla® as the nation’s best mobile video experience, we are advancing 5G to the public as mobile connectivity will drive the next phase of Malaysia’s digital transformation. In the coming months, we hope to bring this event to more campuses and share Uni5G through our Unlimited Larut Malam pass which is at double the speed. There are also passes that will allow you to share your internet connection, all at a very affordable price,” she explained.
Prof. Dato’ Dr. Mazliham Mohd Su’ud, President and Chief Executive Officer of MMU, echoed, “We welcome this collaboration with Unifi Mobile to provide our students with the opportunity for beyond the classroom experiences. This engagement complements our continuous effort to reimagine the MMU campus lifestyle. With the introduction of new types of activities, MMU is able to measure and sample students’ adaptability in real time through their exposure to the next big thing in digital technology, whilst interacting with peers who share their interests and passions.”
* Based on analysis by Ookla® of Speedtest Intelligence® data for Q1-Q2 2023. Ookla trademarks used under license and reprinted with permission.
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